On Responsible Competitiveness

From June 22-23, 2006,  the  Eni Enrico Matei Foundation held its conference on  “The Potential of CSR to Support the Implementation of the EU Lisbon Strategy” in Milan. As one of the keynote speakers, Laszlo Zsolnai presented his paper on “Responsible Competitiveness.” He argued that the key to sustainable competitive advantage of companies is the “fittingness” in the ecological, social and cultural context in which they operate and their ability to serve multiple stakeholders in a nonsubstitutable way.

On Responsible Competitiveness